we don't do pretty quietly.
clean. effective. loud.
Built with clinical actives and total transparency for faces that don’t follow rules.
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mad routine. loud results.
madkind isn’t about 12 steps. it’s about your steps. whether that’s one, two, or four, designed to give your skin what it needs.
We created 4 essentials you can use solo or together. They’re the building blocks. But how you combine them is up to you.
the building blocks.
Use one, mix two, or go for the full four.
No rules. No routines you have to follow. Just effective, barrier-supportive skincare you can make your own.
transparency starts with ingredients.
FIND OUT MORE
mad kindness.
whether it’s barrier-first skincare or quiet acts of giving back, madkind shows up with compassion built into every decision.
You might not always see it. But you’ll always feel it. Because kindness runs through the the madifesto.
Our own kind of declaration published in full.
our community.
our promise. our word.
no fluff. no filters. just proof.
Transparent ingredients - no fine print.
Barrier-first formulas - gentle, effective, no added fragrance or essential oils.
Low-waste, cruelty-free, consciously sourced.
Radical transparency - we publish our full ingredient glossary.
Continuous improvement - every launch is measured against our Madifesto promises, and we always show you the score.
get loud!
madkind isn’t just about beauty. it’s about showing up - for yourself, your skin, and each other.
join the movement:
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No spam. No fake bundles. Just calm, clear, kind shopping, and advice when you actually want it.
questions you'd text at 3 am :)
we’ll keep this real. no filler.
We’re straight with you. Some of our first formulas contain fragrance, PEGs, and mineral oil. They’re dermatologist-tested, safe, and fully compliant with Canadian, U.S., and EU standards.
Our roadmap goes beyond "clean" – aiming for Leaping Bunny, bio-based alternatives, and third-party certifications we believe in.
You’ll see us improve product by product, and we’ll publish the receipts.
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Your skin barrier is the frontline. If it’s compromised, everything else fails.
Our launch formulas are already designed with barrier support in mind (think niacinamide, ceramides, panthenol). That’s our starting point.
Progress means continuously reformulating and testing to make those barrier benefits even stronger, and publishing sensitivity data so you can see the proof.
We won’t stamp “sensitive-skin safe” on every jar until we’ve got the clinical data to back it up. That’s the truth.
Right now, what we can say: our launch line has no essential oils, minimal fragrance, and we’ve built it with dermatologist advice.
Progress means completing additional dermatological testing, publishing results, and reformulating where needed so we can say “tested on sensitive skin” with receipts.
Shipping costs are calculated at checkout based on weight, dimensions, and destination. The final shipping price is confirmed during purchase and includes all packaging and handling fees.
Returns are accepted within 30 days of purchase for unopened, unused products with security seals intact and packaging undamaged.
We don’t offer exchanges for opened or used products.
To request a return or refund, please contact us via our AI-assisted webchat (quickest route in most cases), at hello@madkind.com, or call/ text 1-833-MAD-VIBZ (1-833-623-8429) and follow the steps provided. We use AI to improve response times, but a human option is always available during regular working hours. FAQs may help, but reach out if you can't find what you need.
We will process your request as quickly as we can.
Refunds are typically processed within 5–10 business days to your original payment method once approved.
Have questions about our products, shade matching, order status, or returns? We're here to help! Just reach out
Yes. Every madkind product is 100% vegan and certified cruelty-free. We don’t test on animals, and we never work with suppliers who do. Our formulas are created with compassion from start to finish — kind to your skin, kind to the planet, and kind to every living being.
Always vegan, always cruelty-free. No animal testing, no sneaky animal-derived ingredients. Ever.
We built madkind to be held accountable. If you see something that doesn’t feel right – call us out. That’s how we all get better. Email us at hello@madkind.com
